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THE PROMISE OF ARTALK: A VARIETY OF OPPORTUNITIES AND FLEXIBLE SERVICES
Focusing its energy in order to offer innovative means of communication that complement traditional tools, on one hand, and wanting to promote all forms of Art on the other hand. Artalk proposes various types of services to businesses and artists. With a strong emphasis on creating a permanent nexus between these two universes, Artalk is particularly focused on building a relationship with the press, an essential vehicle for publicity and promotion. The comprehensive experience gained by Caroline Herail in these two great fields allows her to unite and organize public events anchored on art and culture.
Flexibility is the key to our service, both a la carte and adaptable to fit each situation.
Product launches, inaugurations and anniversaries
For a product launch, inauguration or anniversary, Artalk places various artists to work for you, on a theme of your choice. For example, they could craft works of art in your brand image or your special requests could eventually become an art object from which future products are derived. In addition, they could also organize and design events: creating the setting, live painting, videos, music, costumes and directing a live performance. By communicating via a cultural event associated with your brand, you reinforce your reputation and cultivate a forceful and dynamic image.
Exhibitions
A party entirely organized for you by Artalk, around the exhibition of works by various artists that you have worked with in regards to the desired atmosphere for your clients. The exhibition, in addition to a meeting with the artists, will be followed by a cocktail or a dinner, allowing you to offer your clients an unforgettable social event for a limited budget, all while reinforcing your brand image.
Private Visits
Artalk will organize for you and your clients’ private visits to a gallery, an artist’s studio or a museum. You will be expertly guided by an expert that will enlighten you on the secrets and techniques of various artists. This type of event, simple and easy to manage will allow you to cultivate and enrich your relationship with your clients.
Art in the service of marketing
Always with the goal to provide originality and an artistic aesthetic to the image of your brand, Artalk proposes: to edit for you various forms of communication (invitations, catalogues, greeting cards) under your direction and for the event you wish to illustrate, to introduce Art within your communication strategy (art in advertising) or to work with you on your visual identity.
Guidance on art acquisition
Artalk will provide guidance on the type of artwork to acquire, in function with your tastes, with regards to your interior and in accordance with your investment criteria. The extensive expertise of Caroline Herail in this field and her market familiarity are an affirmation of quality and efficacy. Prestige is linked to the composition of your collection as well as to the aesthetic value it represents, in terms of decoration and brand image, all which form a central element of new communication strategies.
Sponsorship and Patronage
The principal objective of institutional communication is to develop the brand image of your firm, to distinguish it, increase awareness and reinforce your image. Sponsorship and patronage for contemporary art are two elegant ways to gain this image and publicity.
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